Overview
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Introduction to Business Communications
Every organization requires some form of effective business communications, which is a vital skill for today’s graduates. Whether communicating with co-workers and colleagues or prospects and clients, business graduates must use various communication skills and techniques in their professions on a daily basis.
Students are introduced to basic business communication concepts, theories, and techniques. They will also engage in organizational behavior exercises and team building activities as well as have the opportunity to apply their business communication knowledge using hands-on, real-world projects. This may include Service-Learning projects, integrated marketing communication plans, marketing research projects, advertising campaigns, as well as case studies and business communication simulations. Students will obtain a well-rounded education in business theory and application.
Department of Business Studies Mission Statement
To provide career education with hands on learning to bridge the gap between a student’s academic career and business and industry.
Program Goal
The mission of the Business Communications degree is to prepare students for transfer to a four-year college or university or become employed in an entry-level business communications position. Students will possess a solid business communications and business studies foundation.
Course Sequencing
Degree Program – First Year
ENGL110XM or ENGL110M
Total Credits: 4
MATH132M or MATH145M or MATH200M
Total Credits: 3
PSYC110M or SOCI110M
Total Credits: 3
Degree Program – Second Year
GDES110M or Fine Arts Elective
Total Credits: 3
ENGL203M or ENGL206M or ENGL211M
Total Credits: 3
Science Elective (3 credits)
Total Credits: 3
(BIOL, CHEM, ENVS, ESCI, GEOL, PHYS)
Business Elective
Total Credits: 3
Business Elective
Total Credits: 3
(ACCT, BUS, FIN, MKTG)
ENGL213M or ENGL214M
Total Credits: 3
Program Outcomes
Students who graduate from this program will be able to:
- Demonstrate knowledge of various advertising mediums such as print, radio, television, e-commerce, etc.
- Develop integrated marketing communication skills in the areas of product, place, price and promotion
- Demonstrate excellent written communication skills to be applied to business settings
- Demonstrate team work principles and techniques
- Demonstrate excellent oral and presentation communication skills
- Articulate global business communications perspectives
Admissions Requirements
Applicants for admission to the Business Communications degree program must comply with the college admission requirements; no specific program requirements apply.
Transfer Credit Policy
Students may transfer credits earned at other accredited institutions provided a grade of “C” or better has been earned in courses with equivalent content. Appropriate transfer credits may be accepted within a 10-year time frame.
Accreditation
Associate Degrees in Accounting, Business Communications, Business Studies, Management, and Marketing are accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP is recognized by the Council for Higher Education Accreditation (CHEA). Our national accreditation allows our graduates to transfer to four-year colleges and universities in all regions of the country.
Employment Opportunities
According to the National Association of Colleges and Employers (NACE), job prospects for business graduates are strong. Students with a business background can find entry-level jobs in the service, government, and non-profit sectors.
Academics
of MCC classes have 19 or fewer students.